What Does Google's Core Update - Not a Surprise Mean For You

What is Google's Core Update?

Google's core updates are broad, unannounced updates to its search algorithm that affect a large number of websites. These updates are designed to improve the quality of search results by rewarding websites that provide high-quality, relevant content and penalizing websites that use deceptive or spammy tactics.

Why is this update not a surprise?

Google has been gradually rolling out a series of core updates over the past few years, and each update has been met with a mix of excitement and trepidation from website owners and SEO professionals. However, this latest update is not a major surprise, as Google has been dropping hints about it for months.

What does this update mean for you?

The impact of Google's core update will vary depending on the quality of your website and the type of content you provide. If you have been following Google's best practices and providing high-quality, relevant content, then you are likely to see a positive impact from this update. However, if you have been using tactics, then you may see a negative impact.

What should you do?

If you are concerned about the impact of Google's core update on your website, there are a few things you can do:

• Review your website's content and make sure it is high-quality, relevant, and engaging.
• Make sure your website is technically sound and easy to navigate.
• Build links to your website from high-quality websites.
• Monitor your website's traffic and performance to see how it is affected by the update.

By following these tips, you can help to ensure that your website is well-positioned to weather any future core updates from Google.